PICTURA was Vincent Price's first screen opportunity to combine acting with his love for the arts. It's also one of his most unusual films. A combination of discussions of famous works of art (narrated by a cast of famous voices) along with classic pieces of music, the film was shown in both mainstream theaters as well as in art galleries and arts centers. Vincent was the only actor who appeared on screen, introducing each segment to a group of "students."
Vincent and his eager "students"
The film was well received and reviewed. This review appeared in The Brooklyn Daily Eagle, April 8, 1952